Member advocacy
Who do I call?
The Chapter Playbook and Legislative Awareness Week
Before: Unsure how to start After: A meeting with a district office
Situation
Members bring something no policy brief can: their own experience. AFSA has run Legislative Awareness Week since 1984, and LAW 2026 ran Oct. 18 to 24. But one AFSA chapter told me the barrier was simpler than policy. They weren't sure who to reach out to or how to start.
Constraint
Members take part as private citizens, on personal time and from personal email, and they don't speak for their unit, the Air Force, or the Department of War. The site also had to stay simple, with no login or database.
Decision
I built one place that follows the order a chapter actually works in: find your officials, reach out, share what matters, and keep the relationship going. Scripts and templates fill in with the chapter's own details, so nobody starts from a blank page. For LAW 2026, we promoted it with short videos.
Artifact
Chapter toolkit, AFSA Chapter Legislative Playbook and the LAW animation. The first public version of the Playbook went up in September 2026, and the current site went up on Oct. 21, 2026.
Result
What I did: I walked the chapter through the tools and met with them for extra confidence.
What happened: They used the tool, reached out, and met with their district office.
This is one example, so I keep it anonymous and don't present it as a trend.
Reflection
I want members to be their own best advocates, as a matter of civic duty and professional development. Next, I want to turn the Playbook into an app people can use on their phones, not just a website.